Recycle computer hardware for recommerce

The European Parliament has voted for tougher regulations on the disposal of worn out/obsolete electronic items, requiring each country to collect 4 kilos of e-waste per citizen by 2012, and to process 85% of all its electronic waste by 2016.
We’re seeing that in times of recession, economic interests tend to overrule eco-causes, and corporate social responsibility around sustainable developments dwindle. But the need for a more sustainable lifestyle will remain a most pressing issue for years to come. Interestingly, in a credit crunch, consumers become increasingly aware not only of the financial value in their past purchases, but the material and ecological value of ‘stuff’ as well.

Dell runs Dell Reconnect in partnership with Goodwill Industries. The scheme allows users to take their electrical equipment, from any brand, to one of Goodwill’s 2,200+ participating locations in the United States or Canada, where it will then be refurbished or recycled.
(Companies like Nike and Patagonia have been doing this for years, but good for Dell :-)

Five Minute Theatre – 12 days to go

I’ve spent the week on Five Minute Theatre, making sure that the people and the technologies are going to work just fine! We’ve done site visits to hubs like the CCA in Glasgow and Lemon Tree in Aberdeen and trained up roving crews at Howden Park (Livingston) Govan and lots more who will based in cars, driving round remote Scotland. Whilst we’ve focussed on the technology and the new processes that this introduces to the production and performance process of theatre, this project remains at its core a celebration of live theatre created in Scotland: its about live performance of engaging, exciting drama. Follow #fiveminutetheatre on Twitter for a glimpse of what the performers are up to as they count down to performance day!

National Theatre Scotland have blogged the process of the making of this project so that we can share the learning with other theatres. Here’s me talking about what I’ll be doing on the day!

STV partner Five Minute Theatre

5mintheatrelogoNational Theatre of Scotland’s Five Minute Theatre project, on which Envirodigital are technical consultants, will feature over 1000 performers in eleven countries. Of the 235 successful entries, 202 will be performed in Scotland, thirteen across the rest of the UK, four in Europe and sixteen across the rest of the world. Not only will those crowd-sourced performance groups take part in an extraordinary 24 hour online broadcast of live theatre, taking place on Tuesday 21st June 2011, from 5pm until 5pm the following day, they will also find themselves the stars of STV.tv!

Of the hundreds of writers who applied to the scheme, those selected include poets, primary school pupils, teenagers, film-makers, families, community groups, visual artists, carers, professional theatre-makers and expectant mothers. Writers for the plays are based in Paisley, Paraguay, Govan, Milan, Orkney and New York as well as Brighton, Brussels, Shanghai, Mumbai, Livingston and Beijing.

STV will make the 24-hour event available to its online audience by streaming it live on www.stv.tv. The broadcaster will provide technical and studio facilities, enabling eight of the projects to be performed and recorded at STV’s studio at Pacific Quay in Glasgow. Rob Woodward, chief executive of STV, told The Herald: “This innovative 24-hour online broadcast is set to be a fantastic showcase of Scottish talent and originality.”

Last week, Envirodigital was part one of the trickiest meetings NTS has had for #fiveminutetheatre yet – Scheduling Day! From Audience Development Manager Marianne’s blog:

“It was all Countdown-esque number crunching and scribbles on the whiteboard. It was really hard work and felt like a cross between a Rubik’s Cube and a Sudoku puzzle, but we’re pretty confident that the structure we have in place and the balance between live and pre-recorded shows will work.”

Thanks Seth for this evocative picture: 5mintheatre

Arts Marketing Association Conference 2011

20 July 2011 10:00 amto21 July 2011 11:00 am

Glasgow & online, here!

Produced by Envirodigital, The AMA 2011 conference “Brave new world: how marketers can help the arts thrive” will be available for you to watch live and interact with.

Save the dates – for a great speaker line-up
Wednesday 20th July, 10am to 11.15am – opening keynote panel:
How the economy is changing – Diane Ragsdale
How the public is changing – Jerry Yoshitomi, Meaning Matters
How the media is changing – Matthew Cain, Culture Editor – Channel 4 News
How technology is changing – Will McInnes, Director – Nixon McInnes

Thursday 21st July, 10am to 11am – keynote:
Innovation and change – where it matters most
Jane Finnis, Director – Culture24
Sebastian Chan, Head of Digital, Social and Emerging Technologies – Powerhouse Museum.

If you watch online, you’ll also be able to calculate the carbon emissions that you will avoid emitting through participating online, a service unique to Envirodigital, but essential to organisations wanting to become more environmentally sustainable.

Creative & Interactive Industries’ low carbon transition: Final Report

Envirodigital and Scottish Enterprise facilitated workshops with Creative and Interactive Industries for Scottish Government’s 2020 Climate Group, to feedback on what the options, opportunities and challenges might be for the sectors on achieving carbon neutrality by 2050, and a 42% reduction in carbon emissions by 2020. The final report is below, and features digitisation as a key opportunity.

Envirodigital consultant producers of new virtual live theatre project

fiveminutetheatre

We’re delighted to announce #fiveminutetheatre!

NATIONAL THEATRE OF SCOTLAND MARKS ITS 5TH BIRTHDAY WITH A VIRTUAL 24 HOUR THEATRE PROJECT

Today, 25th February, 2011, the National Theatre of Scotland marks its fifth birthday by opening public submissions for a nationwide virtual theatre project as well as announcing details of a series of public platforms aimed at provoking and facilitating cultural debate.

Vicky Featherstone, Artistic Director, National Theatre of Scotland commented: “Five years ago, we had no idea that anything we set out to do was actually possible. There was no such thing as an NTS show, an NTS event, or an NTS audience member.

“It is thanks to the talent, courage and inspiration of the people I work with – the artists, the designers, the truck drivers – and the hunger of the audience to be entertained, that any of this has been possible.  That on our fifth birthday we would have shows in Ullapool, New York City, Aberdeen and Edinburgh was unimaginable, but here we are!

READ ON >

Envirodigital to run workshop for Scottish Government’s 2020 Climate Group

Scottish Enterprise logoInteractive Scotland logoTogether with Scottish Enterprise, Envirodigital is facilitating a series of workshops for the Scottish Government’s 2020 Climate Group, supported by Interactive Scotland and SE’s Digital Media Industry Advisory Group.
The 2020 Climate Group was set up to ensure that all sectors of Scotland’s economy and civic society contribute fully to achieving Scotland’s ambitious climate change targets. The first workshop on 25th January achieved a great deal, and participants appreciated the opportunity to consider a vision for the Creative and Digital sectors being carbon neutral by 2050. Said one participant:

“Thank you so much for the event today Hannah, for bringing the creative and interactive industries into the 2020 Climate Change Group’s work, and to the 2020 Group for agreeing to involve the sector. More and more, our sector is being ackowledged by scientists as having key role in understanding some of the complexities, challenges and indeed opportunities in taking this area on as a new way of thinking, and it is brilliant to see our sector having a role. I look forward very much to taking a more active role at the next session. Thank you again.”

Click here to sign up to attend workshop 2, in Edinburgh on 28th February 2011. Register for Scotland's low carbon transition: opportunities and implications for the Creative and Interactive Industries - workshop 2 in Edinburgh, Edinburgh, City Of  on Eventbrite

Traverse Theatre simultaneously broadcasts live rehearsed readings

In a great Edinburgh Fringe Festival experiment on 23.08.10, a compendium of new plays, realised as rehearsed readings, were simultaneously transmitted to UK Picturehouse film theatres, including Edinburgh’s Cameo. Despite over-demand for tickets to the live show at the Traverse, Traverse Live! remained a one-off live performance for a small audience, but the show increased its scale, reach impact and accessibility through simultaneous broadcast.

Cameras setting up

As part of the small audience in the theatre, there was palapable excitement as we were directed to our seats, being warned by the camera operators from Hibrow Productions dressed in black not to trip over their kit and the wires! On stage, 1 camera was on a tripod with wheels, 2 were on static tripods, 1 camera was hand-held but could be rested on a tripod which was positioned in a row of audience seating. Another roving camera was in the wings and moved up to the projection box to provide aerial and wide context shots.

READ ON >

Digital tools used by arts and government to highlight climate change

Thanks to @artsthink for sharing this great video slide show tribute to Marvin Gaye’s Mercy Mercy Me with an Ecology twist. Also thanks to @bridgetmck for blogging about a Google earth map showing what could happen to the world should average global temperatures rise by 4 degree Celsius.

The UK Government’s DECC unveiled their interactive map, developed in collaboration with the British Council, Met Office Hadley Centre and Google.

The interactive map is an innovative way of communicating the complex challenge of climate change. It features video entries from scientists from Met Office Hadley centre explaining their research. Impact circles highlight areas across the world that will suffer the most from the consequences of climate change. Follow @2degreelimit for the DECC’s tweets on this topic.