Clients wanting to calculate the CO2 savings of webcasting have included Scottish Enterprise, The British Council and The Arts Marketing Association – all of whom we’ve also assisted with production consultancy to produce great webcasts of their live events., Envirodigital has also helped:

AmbITion Scotland

The AmbITion Scotland webcasts are live online, and also available on demand after the event. Webcasts were embedded in AmbITion Scotland’s website, blog and online network. The archive on-demand version of the content was uploaded to their chosen video sharing platform and also embedded in their website, blog and online network.

The BBC's Bill Thompson, and the online chat

As well as participating with the day through Twitter – #getambition – online audiences also participated with the events through facilitated online chat, provided in the same interface.

Over the past 11 webinars produced for AmbITion Scotland, there has been an average of 50 participants online: the capacity in the room is usually 45, so webcasting more than doubles the scale of the audience without doubling the cost and carbon footprint of the event! Available on-demand, the videos of the webinars have been viewed over 3000 times, increasing the impact and reach of, and access to, the original events.

AmbITion Scotland has been using Envirodigital Carbon Footprint Savings Calculator – for example, Webinar 5′s 20 online testers from across the UK saved 3707 miles of travel, 372kg of carbon dioxide, 38 hours of travel and over £500 travel costs. That’s the equivalent of 17366 cups of tea, 2.7 months worth of powering a drinks machine and running 10 PC monitors during working hours for a year.

Webcast participants say:

“The option of online participation helps to ensure that these events are much more accessible – it was far easier for me to be able to participate from my desk than in person at the event with all the time and financial limitations that would involve.”

“I find the energy of the Ambition project really exciting, the two events I have ‘experienced’ so far have been excellent, for me there has been so much to learn, participants can’t help but benefit from this initiative it is going to make a difference I really believe that now.”

“Found the opportunity to be an online attender so valuable. For health reasons, I don’t travel to events etc. Webinars are therefore green (travel wise) but also inclusive for people like me. Hope there are more in the future.”

“I love how well this webcast of the conference works! Hope everyone else follows suit, and quickly -its pioneering!”

“Mhari: It’s great!! I was so disappointed when I found out that I couldn’t make it to Inverness (as the travel wouldn’t allow me to get back to Shetland on the Saturday). Great to be part of it.
gaidhligile: Fantastic! Logging in from a big storm on Islay
kdexter: listening in from the US
AdrianaSjanBijman: This is wonderful, I am following this event (webcast of course) from Buenos Aires, South America, where I am at “

Interface

Interface is a matchmaking service connecting businesses quickly and easily to world class expertise, knowledge and research facilities available in all Scotland’s Universities and Research Institutes. Their events have to make it easy for businesses all over Scotland to understand how they can engage with higher education institutions, and webcasting is a great way of making that information available nationally without demanding that business time and money is spent on attending live events. Their first webcast was watched by 50 onliners from all over the UK, some of whom had been expecting to be there in person, but whose plans were disrupted by the snow! Webcasting saved 329kg CO2 (the equivalent of making 18,753 cups of tea), over 33 hours worth of travel time and over £530 travel costs.

“Just a quick note to say thanks for putting on yesterday’s Think Interactive webinar. I got a whole lot out of it. Not least, a real feeling of reassurance from seeing this method of delivery beginning to take shape and catch on. I have been delivering school lessons worldwide for a couple of years in a manner similar to your presentation and the benefits that schools report are all the stuff talked about yesterday and more. I wasn’t able to see the presentation live as I was teaching but just watched it this morning from the link you sent. Isn’t technology wonderful”. E. Mack

Creative Scotland

Creative Scotland used Envirodigital’s webcasting services for the production of their first ever Live Webcast and Live Q & A taking place in Edinburgh during the final leg of their current series of Corporate Plan Roadshows.

HI-Arts

Highlands & Islands Arts is the arts and cultural development agency for the Highlands and Islands of Scotland. Their aims were to increase access to the arts in the Highlands & Islands, something they aim to amplify by webcasting their 2010 conference! “Old Maps and New: A Highlands & Islands Enterprise / Creative Scotland Conference” was webcast, and 30 participants tuned in for the conference (held over 2 days live in Inverness), from Orkney, Shetland, Islay, mainland UK, the US, and Buenos Aires, joining the 120 live delegates.

SEPA

See an archive video of a live webcast that we produced for Scottish Environmental Protection Agency, uploaded on video sharing site Blip.tv.